About Us




Insurance With A Human Touch

If you buy insurance online, how do you know for certain that you aren’t putting yourself in financial jeopardy?
Do-it-yourself insurance is dangerous.  When Alive Insurance is part of your financial team, we help you protect what matters most. 

Founded in 1995, Alive Insurance Service is a family owned, independent insurance agency in El Cerrito, California, building personalized insurance coverage for individuals, families, and businesses.  We dedicate the time to learn about your needs so we can create customized insurance solutions that fit your circumstances.  

Forget about chat bots! As our valued client, we are here to help you with real people. Alive Insurance has an infrastructure of licensed agents and customer service specialists to assist you in a timely manner.  Not only that, once you become our client, we will reach out to you before every renewal to schedule a policy review.   

Advantages of working with Alive Insurance, an independent agency:

Customized Coverage
Personalized & Proactive Customer Service
Local Experience 
More options, better value
Unbiased Advice